Project Overview
Paul Cooney needed a new website to launch alongside his new independent real estate business. He wanted something unique, bold and memorable without sacrificing usability. Despite a tight deadline, I delivered a brand-aligned, easy-to-use website that has become essential in his lead generation and marketing channels. It perfectly reflects Paul's bold, customer-centric, no-frills approach to business.
My Approach
We moved fast to meet the tight timeline without compromising quality. Following my proven custom website process, we focused closely on Paul's design preferences and customer-first mindset. His close engagement helped us quickly refine and finalise the design. During the build process, we chose to use WordPress due to its seamless integration with his CRM platform. My fast and efficient build process meant the site launched alongside his new business.
We took inspiration from other real estate websites like The Modern House and Easthaus and fashion websites like Paul Smith and combined it with the bold artwork of GFDA.co to create Paul Cooney's unique aesthetic.
Impact
Since launching his business, Paul has sold over £15 million of residential property in West London. His brand is now global due to the success of his social media and website channels. His website is a vitally important part of his lead generation process and something clients compliment him on regularly.
Paul's Testimonial
Jack couldn't have been easier to work with. He was an absolute gentleman from start to finish. He listened intensely to what I wanted and added value with his experience and knowledge. He hit my ridiculously short deadline when others I talked to laughed at me. He delivered a website I get compliments on weekly. He does premium work and offers excellent end-to-end service and ongoing support. I've recommended Jack to others and won't go anywhere else for a website or anything else Jack can offer. Thank you, Jack!
